02/02/2014

Different

I think it’s really important to be different. There are already so many people who do the same! This also applies to design, try to set yourself apart from the rest. You don’t have to re-invent the wheel (if you do, awesome! but it’s ok if you don’t). Don’t chase everyone else, because why would a client choose you? Chances are they’ll choose you neighbor, because they’re offering exactly the same.

You can be different by:
> Skills, something you’re better at than the others.
> Service, for example if you work really fast, promote that.
> Extra, don’t just design a logo, but send a button with the logo when you’re done as a thank you.
> Personal, you’re different from large companies, emphasize that.
> Combination of all of the above.

No comments:

Post a Comment