Identity - Little Themes Studio

For Maite from Little Themes Studio, a themed kids parties webshop.
Wish Design of an identity.
Products Logo and business card.

ABOUT
I'm sharing this process because it sometimes happens to be spot on at the first try, except for a few small edits.

LOGO
A business for themed kids parties. Services consist of the design and executing of parties with themes picked out by the client or just rental of supplies (like kids chars, photobooth, plates, etcetera). Mainly focused on birthday parties, but also baby shower, christening, first communion, and so son. We want to make kids dream parties come true, it's about creating fun memories.

I started sketching and send here a this proposal:
(I usually send more than one proposals, but sometimes I design something that I think is exactly what they're looking for, so to make sure, I first send only that one).



I really like the design, but the colors are too cold, could you make them warmer?
I changed the colors and send 2 versions back, one with colored lines and one without.



Perfect! I like the ones with the lines.

BUSINESS CARD
On the front the business name and logo. On the back my name, title, Facebook page details, email address and phone number.

The business card is something you want to stand out with and since this was a party theme, I decided to make the card festive and round (think balloons and confetti).



I like that it's round and it fits the shop. Can you update the date to the correct information en please spell the first and last name with a capital. Also, change it back to the previous color palet.
The font didn't have capitals, but for the occasion I designed them.



It's not really proportional yet, can you make the N and M, but also the first and lastname the same size? En a little bit smaller on the card.



END RESULT


REVIEW
Thank you for the designs and all your patience. You really captured the essence of the business and what I wanted the image to be: something fun, that summarizes everything just looking at it.

Disclaimer: feedback isn't verbatim, but shortened and edited for readability.